What ships each week

The Role's Output.
Visualized.

Vanta, Toast, and Supergood are all hiring the same Founding GTM seat — and scoping it against the same five operations. Below: each operation, shown as the Heronics artifact that lands in your stack. Not a slide deck. The thing your team actually opens on Tuesday morning.

"Write sequences that don't sound like sequences"
"Queue up tailored outbound campaigns"
"Triage and convert inbound"
"Book the meeting, hand it off cleanly"
"Instrument and report"
— phrases pulled directly from open Founding-GTM JDs
1
Operation · Outbound craft

"Write sequences that don't sound like sequences."

Tailored, technical, specific. The agent ingests the live vertical signal — Loudoun grid moratorium, in this case — and ships a 3-touch sequence drafted around it. Your team approves, edits, or rejects. No templated bodies with a swapped first name.

SL Smartlead · Sequences
heronics-tenant · Datacenter Agent
Active campaign
Loudoun Power-Waitlist · 47 colos
Datacenter Signal: PJM 3GW clear Sending · Mon 9am ET
41%open
11.4%reply
9meetings
1
Email · Day 0 ● Sending
PJM just cleared 3 GW in your zone

Hi {{firstName}},

Saw {{company}} on the Loudoun expansion list this morning. PJM cleared 3 GW upstream — the 47 colos still on the waitlist all get the question by Q3: who's liquid-ready when capacity unlocks?

Two of the 47 already are. Worth 15 minutes on what they did to land the AI-density tenants first?

2
Email · Day 3 Queued
Two of 47 are already liquid-ready — here's the tenant math

Quick math: a 100kW-ready hall earns ~$3.2M ARR faster than a standard build because…

3
LinkedIn · Day 7 Queued
When the moratorium lifts, you have 60 days.

Worth a quick swap on what the two liquid-ready operators are doing differently…

2
Operation · Account queue

"Queue up tailored outbound campaigns."

Company → platform → operational pain → custom hook → tailored sequence. The agent runs the chain and lands the result as a Clay table your reps can launch from. Every row carries the angle that account actually responds to.

CL Clay · Chiro · Q2 outbound queue
heronics-tenant · Chiro Agent
AT-modifier exposure ≥ High Billing-mgr tenure < 6mo EHR vendor any 340 rows · 47 ready to send
Company
EHR
Billing-mgr
AT exposure
Custom hook · agent-drafted
Thrive Chiro Group
Phoenix · 12 loc
ChiroTouch
18 mo
High · 82%
"AT-modifier audit risk at 12-location scale — 3 peers got hit last quarter."
Summit Spine
Dallas · 3 loc
Paper
Critical · 94%
"New entrant in your zip quoting on paper-workflow clinics — 340 in their list."
Active Life Wellness
Atlanta · solo
Genesis
<3 mo
Medium · 61%
"Post billing-mgr churn — 90-day replacement window before claims age out."
Atlas Spine & Sport
Denver · 6 loc
ChiroTouch
24 mo
High · 78%
"Peak-65 owner retirement signal · 4 PE buyers scanning your MSA right now."
Lakeside Family Chiro
Tampa · 2 loc
Genesis
8 mo
Medium · 58%
"Cigna R49 reimbursement shift hits cash-pay mix hardest — math on your panel."
3
Operation · Inbound triage

"Triage and convert inbound. Qualify fast. Book with context."

When a reply lands — or an inbound form fires — the agent reads the thread, scores it against your ICP, drafts the response, and books the meeting with a pre-meeting brief attached. Your founder shows up prepared, not cold.

HS HubSpot · Conversations · Inbox
Reply detected · Cybersecurity Agent · 14 min ago
DM
Dana Mehta · CISO, Northfield Medical
Re: Where did that scribe note come from? · 12 min ago

This is the right question for us. We just hit a provenance gap during the Q1 walk-through — auditor flagged three notes we couldn't trace to source utterance. We're evaluating, not buying yet, but I'd take a 20-min walkthrough.

Tuesday or Wednesday afternoon work? Add my CTO if useful.

Original sequence · CISO · Cyber Agent 4 prior touches
Agent triage
87
Hot · MQL
ICP match · F2000 healthcare
Active scribe pilot
CISO + audit trigger
Intent: evaluating, not buying yet
Suggested response
"Dana — Wednesday 2pm or 3pm? Sending a 1-pager on the provenance trail we run for 3 of your peers post-ScribeAI…"
Pre-meeting brief · auto-attached
  • 18K employees · 3 scribe vendors active
  • SOC 2 + HIPAA · Q1 auditor flagged 3 notes
  • 3 peer references queued (HealthOne, MediaCorp, Pacific Care)
  • Objections expected: 2 · talking points: 4
4
Operation · Calendar handoff

"Book the meeting, hand it off cleanly."

Every meeting that lands on your founder's calendar shows up with the context he needs to run a great first call. Company shape, vertical signal, last activity, objections to expect, peer references queued. No prep tax on the founder.

G Google Calendar · Alex's calendar
Booked by Heronics · PT Agent
Motion Works PT · Sarah Chen → Alex
Tue, May 14 · 2:00 – 2:30 PM Google Meet PT Agent
Sarah Chen · VP Clinical Ops Alex · Founder +1 (optional)
Pre-meeting brief · agent-prepped refreshed 4 hrs ago
Company shape
  • 8 locations · Boston / metro
  • WebPT · denial rate 23% (cohort avg: 14%)
  • Direct-access state · MIPS deadline in 58 days
Sequence touchpoints
  • Step 2 reply · Mon 11:42 AM
  • Asked about denial recovery math
  • Opened battle card · 6 min dwell
Open with
  • "Saw you opened the denial-cost calculator — does the $25–$50/claim number match what you're seeing?"
Expect
  • Objection · "We tried a denial tool, it added work." → 2 peer rebuttals queued
  • Buying signal · MIPS deadline + new clinical director
Battle card · WebPT migrations 3 peer references queued Denial-recovery ROI sheet
5
Operation · Weekly loop

"Instrument and report. What got sent, what landed, what you're changing next week."

One dashboard. KPIs across every vertical, what the agent shipped this week, and what's queued for next week's experiments. Outbound treated as a system to debug — not vibes to chase.

H Heronics Console · Weekly report · W19
heronics-tenant · all agents · May 5 – May 11
Touches sent
4,280
+12% wow
Reply rate
12.4%
2% → 12.4% since w1
Meetings booked
47
+9 wow
Pipeline created
$2.1M
7-vertical mix
Shipped this week 12 items · auto-logged
  • Datacenter · Loudoun moratorium sequence (47 colos · 11.4% reply)
  • Chiro · Peak-65 retirement segment added · 220 accounts
  • Cyber · Provenance angle re-tested · won the A/B by 4.2pts
  • Phys Sec · NDAA-90d penalty math added to battle card
  • Electronics · Del Mar follow-up · 28 new meetings
Queued for next week 7 experiments
  • Datacenter · Test "liquid-ready first" subject vs. "moratorium lifts" subject
  • Dental · Cluster on DSO M&A announcements (3 new in flight)
  • PT · MIPS-deadline urgency tier · 412 accounts
  • AI Infra · VMware-renewal cohort · GB200 waitlist angle
Reply-rate trend · all 7 verticals · 8w target 12% · all 7 above floor
Chiro
13.6%
Dental
11.2%
PT
12.4%
Phys Sec
12.0%
Cyber
14.1%
Electronics
10.8%
Datacenter
11.4%

Same five operations. One ramp, not ten.

Show us your stack. We'll point at which surface leaks first and what week-one ships in your tenant.

Book a GTM Diagnostic